A Compelling & Effective Online Presence that Drives Financial Results
Build your brand and solidify your company’s image
An effective business web design will need to establish professional credibility. This takes more than just a great looking design. We examine your brand and your marketplace position and we look at your customers, segmenting them based on their needs and characteristics. In creating your business website, we then market your products and services directly to specific customer segments. If your customers find the answers they are looking for, perceive your brand as trustworthy and your message as compelling, they are more likely to take the next step with your company.
Connect with your target market
We analyze keyword search terms used by your customers and build them into the structure and content of your business website so that search engines will be able to easily find and index your website. We’ll list you on local Web services and Web business directories, and get you links from other sites that will increase traffic and benefit your search engine position.
Promote your products and services to your target markets
Once you begin promoting your products and services online, whether through
paid advertisements, organic online searches enhanced through search engine optimization, or social media marketing, you will need to captivate your prospective customers. If you cannot capture the attention of a prospect within a few seconds, that prospect will be gone. Our business website designers know how to establish your brand as credible and professional and our methods deliver results.
Facilitate exchange of goods and services
A well-planned business web design will hold visitors’ attention and guide them through a call-to-action process. The “conversion rate” – the percent of visitors who take a desired action – will determine the success of your business website. Through careful tracking and monitoring, we can help you increase your website’s conversion rate by determining at what point in the sales process prospective customers leave your site. Through collection and analysis of this data, we can refine the sales process and increase its effectiveness.
Set measurable goals for success
We learn everything we can about your business, becoming industry experts ourselves when needed. We conduct extensive research, brainstorm and conduct strategy sessions to not only meet your goals, but surpass them. After determining the requirements for your website’s success, we create a series of milestones to evaluate our progress and stay on track.
Professional business web design services are available for Connecticut businesses throughout Fairfield County, CT including Fairfield, Westport, Darien, New Canaan, Greenwich, Danbury, Norwalk, Milford, Stratford, Bridgeport and surrounding areas.
designing and developing a personalized website that reflects my business model.
Their specific input in helping me focus on various Internet-based marketing strategies was invaluable.”